Octopus + Son

For this edition of Behind the Brand we get Dario Hudon-Verrelli of Octopus + Son to walk us through his perception of the ELEVATE branding process.[blockquote align="left" author=""] There are just as many reasons not rebrand as there are to do so. [...]

Styleguides and associated goodies

What to expect when your design firm hands over your new identity files? There should be a several files created that can be used for a variety of needs from web to print. There should [...]

Creative rebrands

I am a big fan of the A Song of Ice and Fire series of books. I have not watched the HBO series, A Game of Thrones, but I have seen the amazing intro and appreciated [...]

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